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Projekt "HEROES" - Board Generation

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Project "HEROES"

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Jérôme Tanon, one of the best snowboard photographers, is proud to announce his new photo project "HEROES", which focuses exclusively on the outstanding talent of female snowboarders to show their infinite dynamism, passion and dedication. The most progressive female snowboarders in the world are part of this project, including Anna Gasser, Zoi Sadowski-Synott, Silje Norendal, Elena Graglia, Celia Petrig, Sina Candrian, Leanne Pelosi, Annie Boulanger, Marie-France Roy and Robyn Van Gyn, to name but a few. Jérôme is currently in his second season with the female riders. Over the summer, he will curate the art exhibition, which will go on tour in the 2020/21 winter season to tell the stories of these inspiring women at events, resorts and galleries worldwide.

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About 'HEROES' in Jérôme's words:
"Women who ride hard have always been heroines to me; independent, badass girls who skate, surf and snowboard. Yet despite this appreciation, I've hardly taken any truly epic photos of girls in the last 10 years that I've been a snowboard photographer. There seemed to be a lack of dedicated global photographic work representing these girls, and this became the starting point for a two-year project to capture the culture and progression of women in snowboarding. Using traditional methods, I photograph with a Pentax 6×7 medium format film camera, then etch and paint onto the precious black and white negatives before making silver gelatin prints in the darkroom. I hope this series will eventually hang in museums and show how the passion and dedication of these women is a form of art. These women are heroes for the next generation and iconic figures of action-driven girls. The prints will be approximately 100×125 cm and the art exhibition will include a making-of video as well as artwork and text from the riders themselves."

About Jérôme:
The 33-year-old photographer has made a respected name for himself in snowboard photography over the last 12 years. He is a true artist and in love with traditional analog photography techniques, which he has applied to modern snowboard photography. Jérôme shoots mainly on film, developing and processing the photos in his darkroom. In addition to his distinctive photographic style, he is also known for his award-winning documentaries "The Eternal Beauty of Snowboarding" (2016) and "Zabardast" (2018).

We will keep you up to date as soon as the venues, cities and dates are known.

Follow Jérôme and 'HEROES': #womeninsnowboarding@jerometanon, www.jerometanon.com

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