LAAX OPEN presented by Zalando

The LAAX OPEN is celebrating its 10th anniversary with a first-class birthday present: from now on it will be presented by Zalando. The freestyle festival takes place from January 14 to 18, 2025 as always at the "World's Best Freestyle Resort" in Films Laax in Graubünden. International snowboard and freeski stars attract and captivate the audience with their performances as well as the snow parks, open-air live concerts and party action.

Zalando is entering the freestyle scene as a sponsor. And at the most prestigious event in the whole of Europe, if not the world, the LAAX OPEN. A perfect choice, according to both parties.

Reto Poltera, OC President of the LAAX OPEN and Management Weisse Arena Gruppe, says: "We are delighted to welcome Zalando as a partner of the LAAX OPEN. Zalando is positioning itself specifically in the freestyle lifestyle world. Through our partnership, we are making a valuable contribution to freestyle sports together."

Christoph Lütke Schelhowe, General Manager DACHsays: "We are delighted to present one of the most important freestyle events with the LAAX OPEN. Winter sports are an important part of our Swiss customers' lives. With Zalando Sports, we want to inspire them to find their individual sense of style, be active and achieve their goals."

The popular freestyle festival, which has grown over the decades with top-class sporting contests in halfpipe and slopestyle - currently held as the FIS Snowboard and Freeski World Cup - is shining for the 10th edition and beyond as the LAAX OPEN presented by Zalando.

Further information on the event, program, packages and tickets can be found at laax.com/open.